Eric and Jeff Rosenthal AKA ItsTheReal sat down with Joss live from their apartment in New York. Eric and Jeff have built a lane for themselves as two white Jewish dudes who are extremely respected and embraced by the Hip-Hop Community. The Two are Industry Insiders, Writers, Hip Hop Sketch Comedians, Interviewers, Podcaststers, Live Performers and even dropped two fire projects as rappers, Urbane Outfitters & Teddy Bear Fresh.
On the podcast we take a culture trip with the two brothers into their dense decade plus of existing in the Hip Hop scene from conducting Travis Scott’s first interview, hosting the 20-year reunion of Roc-A-Fella Records all while keeping up with the new names like Russ or Lil Uzi Vert. They dive straight into their meaningful career as storytellers and continue to gravitate in a route that has always been authentic and unique to them. Tune into this one of a kind episode and meet ItsTheReal on the other side of the table.
In this episode, you’ll hear about:
- How anchoring down a magnetic personality becomes the backbone of a brand that transcends through time, place and people
- Stories behind hosting interviews with the biggest names in Hip Hop & Pop Culture
- Using their power as storytellers to make moments & content that will last
- On staying authentic in your route and creating a path that is unique to your goal
- How they maintained their momentum throughout their career and allowed it to evolve in the changing landscapes
For full show notes, references, further reflections on this episode head to our website at www.thinkspacepodcast.com/itsthereal
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